Goodnotes: moving from Medium without losing the audience.

The job was not simply to move articles. It was to give Goodnotes ownership of its publication while protecting the organic audience already finding it.

The migration

Goodnotes moved the blog from Medium to an owned publishing destination. Redirects, page discovery, metadata, internal paths, and the transfer of search signals all mattered to continuity.

The multi-market layer

Technical SEO issues were addressed across Thailand, Japan, Taiwan, and Hong Kong. That meant treating each market as more than a language label.

The approved result

Elizabeth Ching, Marketing Manager at Goodnotes, confirmed that the blog migration was completed without losing traffic. No additional quantitative claim is made beyond that approved evidence.

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